Explore daily rhythm, seasonal structure, and behavioral shifts in London’s bike-hire story. Scroll through fifteen years of movement - from summer peaks to winter lulls - and watch how ride time shifts with demand.
Total hires
147.8M
From 2010 to 2025
Peak day
73,094
09 Jul 2015
Average day
26,229
Latest year: 9.1M hires
Each square is a day. Slide across years to spot holiday dips and summer surges.
Daily hires
2025
Monthly hires plotted against average ride length - revealing when the city pedals fast or lingers longer.
Behavior shift
Hires vs average ride duration
Each dot is a month. Color tracks the year (2010 → 2025).
More patterns
Weekday profile
Commute heavy
Tuesdays through Thursdays are consistently the busiest days.
Seasonality strip
Summer lifts, winter slows
Bars show average monthly hires. Line traces the seasonal curve.
Pre vs post 2020
Seasonal shift
Anomalies
Extreme days
Highest days
London Underground services were halted on July 9, 2015 during a 24-hour strike.
Government guidance from 13 May 2020 allowed more time outdoors in England.
UK Spring Bank Holiday for England and Wales.
Lowest days
Major football fixtures scheduled for Sep 10–11 were postponed following Queen Elizabeth II's death.
Major football fixtures scheduled for Sep 10–11 were postponed following Queen Elizabeth II's death.
Daily total is far below nearby days; likely a reporting anomaly.
Annotations provide context only and do not imply causation.